Do you have a growing brand or want to start selling your own clothes with a unique identity? Custom merch is a powerful tool to position yourself, generate income, and connect with your community.
At BrandLab, we help launch custom products for brands, events, teams, and creators starting from just 6 units per order. Today, we show you 5 types of custom merch that are trending in 2025 (and that your brand can launch now).
1. Custom T-shirts (the classics that never fail)
T-shirts continue to be the foundation of any collection. They are versatile, affordable, and allow you to play with colors, logos, phrases, or illustrations. They adapt to any audience and work both as a main product or a promotional gift.
- ✔️ 100% premium cotton
- ✔️ Available in regular or oversized fit
- ✔️ Customizable on the front, back, or sleeves
2. Hoodies with brand design (the winter favorite)
Hoodies have become a symbol of brand identity. They work perfectly for gyms, content creators, and urban brands. They convey value, comfort, and style.
With BrandLab, you can customize hoodies with DTF printing or embroidery, and even add private labeling with your logo.
3. Custom Posters (the perfect visual complement)
Posters are not just for decoration. They are also merch for fans, events, or brands with visual storytelling. Although we no longer produce metal posters, we can help you print art in different formats.
Pro tip: combine them with a garment and create a collectible pack.
4. Pants or joggers (your brand on the move too)
If your brand has a fitness, urban, or comfy focus, custom joggers are a great option. These are products with a higher average ticket, offering better margins if you sell online.
Print your small logo on the leg or add embroidery on the back for a professional finish.
5. Tank tops (for training, going out, or hot weather)
Ideal for gyms, training studios, streetwear brands, or projects in warm climates. The tank top is light, modern, and leaves plenty of space to play with graphic design.
- ✔️ Relaxed fit
- ✔️ Lightweight fabric
- ✔️ Print on front or back
Which one should you launch first?
You don't need to produce everything. Start with your star product (e.g., a T-shirt with premium embroidery) and test your community's response.
Remember: at BrandLab, we produce from 6 units and support you every step of the way. You can test products, combine sizes and colors, and scale when you're ready.
Want to launch your merch with us?
At BrandLab, we help you take your ideas from design to final product, with premium quality, private labeling, professional printing, and deliveries in Guatemala, the USA, and Europe.